Ryan Campbell
Senior Creative Director
Executive Producer
Accomplished Senior Director of Creative Production with extensive experience at ESPN in Marketing and Promotions, overseeing key operations and strategic initiatives.
Responsible for development and production of TV and video promotions across a vast array of sports and brand properties including NFL, NBA, MLB and more. Management of a large team of creative producers and high-impact projects with a focus on high-quality, efficient output in driving viewership and brand enhancement. Expertise in team leadership, operational management, and project execution.
Employment History
Employment History
Senior Director
ESPN Marketing and Promotions
New York, nY
April 2012 - July 2025
Managed and directed a team of writers, producers and editors in creating video-based promotional assets for events, games and broadcasts on the ESPN family of networks.
Oversight of creative operations and strategic promotional initiatives at ESPN, focusing on performance enhancement and project management.
Directed creative teams on high-impact projects to produce captivating content and ensure that marketing objectives were met within set timelines and budgets.
Collaborated with marketing partners within the company to set strategies, determine direction and maximize resources in finding the best solution for every project.
Started at ESPN in 2002 as a Writer/Producer and rose up to Senior Writer/Producer, Director and then Senior Director.
Writer/Producer
Fox Sports On-Air Promotions
Los Angeles, CA
September 1996 - June 2000
Produced on-air TV promotions for sports events and games on the Fox network including NFL, MLB and NHL.
Developed and executed promotional campaigns for multiple sports properties.
Instrumental in establishing and creating awareness for the Fox Sports brand as the network had never broadcast sports prior to 1994.
Key player in growing the on-air promotions department from three people to over 20 as I hired and mentored production assistants and interns to support the expanding sports promotions department.
Started at Fox in 1994 as a Production Assistant and was promoted to Associate Producer and then Writer/Producer.